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Seminar on "Challenges in Service Marketing"
Seminar on "Creativity & innovation"

The corporate seminar is an annual cultural event. The students identify the current market needs and organize a one day seminar on the contemporary topic to contribute to the development of managerial awareness and skills, which is required for the success of corporate in today’s competitive environment.

The Corporate Seminar provides for an interface between the budding student fraternity and the eminent and distinguished dignitaries from the industry.

Corporate Seminar on “Challenges in Service Marketing”

The Seminar was organized on 14th December, 2001. The Chief Guest for the inaugural session of the seminar was Mr C. Ramakrishna, DGM, SC Railways and Prof K. Ramchandran, Sr Faculty, Indian School of Business(ISB) was the guest for the Valedictory Session. Mr Prahalada, President, Hyderabad Management Association, released the Placement Brochure "PROSPECTS - 2002".

The schedule for the seminar was as follows:

Session I: "Understanding Services and Challenges in Service Sector"

Chairperson: Mr Ajay Pandey, COO, Tata Tele Services

Speaker 1: Mrs Lekha Sishta, GM, Career Community.com Ltd.

Speaker 2: Mr Abhirama Krishna, COO, Rendezvous On Chip

Session II: "Customer Involvement and Managing Relationships"

Chairperson: Mr Gopinath, Assistant VP, HDFC Bank

Speaker 1: Mr Veer Vijay Singh, GM of Hotel Taj Krishna

Speaker 2: Mr K. S. Reddy, Principal of Indian Airlines Commercial Training College

Session III: "Planning and Managing Service Delivery"

Chairperson: Prof Somayajulu, Faculty, IPE

Speaker 1: Mr Mallikarjuna, Senior Manager, Tata Cellular Services

Speaker 2: Mr C. S. Rao, Retd. Manager, National Insurance

Session IV: "Creating Value in Global Competitive Market"

Chairperson: Major Dr Bakhtiar Choudhary, Director, Apollo College of Physiotherapy

Speaker 1: Mr Vedpuriswar, Dean, ICFAI Transworld University Centre School of Management

Valedictory Address: Prof K. Ramachandran, Indian School of Business(ISB), Hyderabad

Seminar on "Creativity & Innovation as a Competitive Advantage for Managers"


The Seminar was organized on 15th February, 2003.


Inauguration Session & Release of Placement Brochure - "PROSPECTS - 2003"

Chief Guest: Mr Sivakumar, CEO - ITC - IBD

Guest of Honour: Prof A. V. Satyanaraya Rao, Dean, OU

Session I: "Creative Approach to Problem Solving"

Speaker: Mr Krishna Sagar, CEO, Matrix Life Systems

Session II: "Managing Creative Employees"

Speaker: Mrs Lekha Sishta, Director, Fouress Consultants

Session III: "Creative Trends in the Industry"

Chairperson: Prof Somayajulu, Dean, IPE, MD

Speaker 1: Mr Vijay Kumar, Breeze Advertising, General Manager (HR)

Speaker 2: Mr Unnikrishnan, Satyam

Speaker 3: Mr T. S. Harihar, General Manager, Marketing Research Karvy Consultancy Ltd.

 
     
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